| "Our decision to work with 365 Media was based on the sophistication and flexibility of their software platform Solis. We have found the team to be a valuable resource and responsive to our specific business requirements" |
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Tom Cintorino
Director of Digital Media
PennWell Corporation |
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| 365 Media can unlock new revenues for your company. |
| Are you looking to expand your distribution and take advantage of the millions of potential users who are using the web daily? As a publisher of reference and research content you are facing an increasingly difficult challenge in terms of reaching today’s users. Existing print and electronic content distribution models are not keeping pace with the usage and user expectations created by the open web. Print usage and revenues are declining and typical electronic strategies such as websites and/or distribution through aggregators are not driving increased usage and revenues. |
| Publishers are looking to increase revenue opportunities by expanding awareness of their content and offerings beyond their core readership to appropriate target markets that can make use of their content in their daily work. Moreover, publishers are recognizing the need to control production costs and still maintain the quality that their users and reputation demand. |
| 365 Media, through a unique combination of technology, global production and research capacity, and consultative expertise, can help you create a more powerful relationship between your content resources and today’s user, while at the same time helping you reduce costs. |
| 365 Media's publisher solutions focus on the use of proprietary data management system, Solis, which can be configured to your specific projects and requirements. 365 Media empowers the publisher to “next generation” product development to discover new readers and revenue streams. This can include: |
- Performing a content and resource inventory to assess content resources for new markets
- Surveying your top users/readers to determine their perspective and help define new products
- Producing new publications and web based products and services to generate new revenue streams
- Creating a comprehensive state-of-the-art data warehouse
- Applying layers of metadata or utilizing taxonomies to improve access and "slice and dice" your content
- Selection or development of metadata focused on how to "slice & dice" your content to the target markets or support other business goals, such as overall content integration
- Applying "market-based" metadata to "index" your content by job title, department, or professional function
- Taking advantage of 365 Media’s highly experienced project management team from pre-production research and planning through deployment and execution in content and database creation
- Identifying new channels for alternative distribution. These might include trade associations, ISPs, advice industry/consulting firms, as well as others that reach your target markets
- Developing a sales/business development plan to contact potential channels and develop suitable distribution arrangements.
- Supporting multi-media delivery of content products
- Enabling "self-updating" and push updating
- Allow online users to interact with the company via surveys, e-commerce and more
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| By working with 365 Media, publishers can go beyond existing e-journal and publisher website models by specifically relating content, applications, and benefits to target market/user distribution channels in order to increase value. 365 Media’s publisher solutions expand the added value of existing e-book models by increasing the granularity of the content unit record enabling users to retrieve more focused "hits" from across traditional content units/resources that could not previously be retrieved in a unified, systematic manner. |
| 365 Media has the key and we can unlock the opportunity for you. Contact us today for a demonstration relevant to your needs. |
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